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trivago Affiliate Program

The trivago affiliate program pays up to €0.48 per referral on a 30-day cookie window across its UK, Canadian and Asia-Pacific hotel search sites.

  • Free to join
  • No separate trivago application
  • Decision usually within 2 business days

Last reviewed by the LinkApprove partnerships team

01Overview

About the trivago affiliate program

trivago is a hotel price comparison site that searches hundreds of booking sites at once and shows travellers where the same room is cheapest. It does not sell rooms itself; it sends users on to the booking site they choose, which makes it a first stop for people who want to check they are getting a fair price.

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Because trivago is a comparison step rather than the final sale, payouts are small and per referral. The program suits creators with large, broad travel audiences, and works best alongside booking programs that pay on the stay itself, such as Booking.com or Hotels.com on LinkApprove.

From the LinkApprove network
trivago pays a small amount per referral, well below booking programs that pay on the stay itself, so it works best as a secondary link for creators whose audience is still comparing prices.

Program fit score

Weighted against 27 travel programs

2.0/ 5

FactorWeightPoints
Commission per conversion40%0.40
Cookie window25%0.81
Average order value20%0.26
Region breadth15%0.51
How this score is calculated

Cookie window

Same as the category median

30days

Most travel programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 27 programs in travel; the range is 7–31 days.

02Rates by store

trivago commission by country store

trivago commission by store
StoreCommission
trivago UKUnited Kingdom€0.01 to €0.41 per referral
trivago CanadaCanada€0.08 to €0.48 per referral
trivago Asia-PacificSingapore and APAC€0.02 to €0.09 per referral

03Conversion

Why trivago converts

  • A familiar name for hotel price comparison
  • Comparison content naturally sends users to check prices
  • No booking commitment is needed for the click to be useful
  • Covers hotels in almost every destination

04Audience fit

Which creators this suits

  • Budget travel creators
  • City guide and weekend break channels
  • Deal and travel hack publishers

05Search demand

When creators look for the trivago program

Monthly searches

“trivago affiliate program”, Oct 2025 to Sep 2026

181avg / month

Searches for the trivago affiliate program peak in January at about 210 a month and are lowest in December at about 140. Creators who apply and publish a few weeks before the peak are ready when interest is highest.

Estimated monthly Google searches, from LinkApprove keyword research (October 2026).

06Getting started

How to join the trivago affiliate program

  1. 1Create a free account on LinkApprove and submit your content channels for review.
  2. 2Get approved, usually within two business days, then find trivago in the program directory.
  3. 3Generate a deep link to any trivago product page, adding sub-IDs for the platform or campaign.
  4. 4Publish and track clicks and validated commission in one balance alongside every other program you run.

LinkApprove already holds the upstream approval, so you don’t submit a separate application to trivago.

07Program rules

What earns commission on trivago, and what doesn’t

  • No bidding on the brand's name or trademarks in paid search ads
  • No cashback, reward-points or incentivised traffic; coupon codes only where the advertiser has published them
  • Referrals must come from real users; automated or forced clicks are not paid

Travel

How trivago compares in its category

Travel commissions are validated on completed stay rather than booking, which means longer hold periods, 60 to 90 days is normal. In exchange, the vertical has the longest cookie windows in the directory and very high order values.

Showing 11 of 27 programs. Commission and cookie figures are indicative and set by the advertiser.

Compare all 27 programs

09FAQ

Common questions

Something else? Contact the partnerships team.

How much does the trivago affiliate program pay?

The trivago affiliate program pays up to €0.48 per referral (paid per qualifying referral on the UK, Canadian and Asia-Pacific sites).

What is the cookie duration for the trivago affiliate program?

The trivago program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.

How do I join the trivago affiliate program?

You can join the trivago affiliate program through LinkApprove without applying to trivago directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any trivago product page immediately.

Which countries does the trivago affiliate program accept?

The trivago program accepts traffic from UK, CA, SG. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.

Does trivago pay on the hotel booking?

trivago pays per qualifying referral, not a share of the room price, because it compares prices and sends users on to other booking sites.

Which trivago site pays the most?

The Canadian site, at up to €0.48 per referral, followed by the UK site at up to €0.41.

Should I use trivago or a booking site?

Use both. trivago suits price-comparison content; booking programs such as Booking.com pay more because they earn on the stay.

Related programs

Programs partners often run alongside this one

For creators

Creators and publishers

Promote trivago and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.

  • Free to join
  • From 1,000 followers
  • One payout

For brands

Advertisers

Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.

Promote trivago from today

Join LinkApprove free and generate your first tracked trivago link once approved. No separate application, and no advertiser approval queue.