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Frequently asked questions

Answered directly and without hedging, including the ones with unflattering answers. If a question you have is not here, email us and we will add it.

General

Joining LinkApprove

Eligibility, cost, approval times and what happens if you are declined.

What is LinkApprove?

LinkApprove is a sub-affiliate network and creator monetization platform. It gives influencers, publishers and media partners one account with access to affiliate programs across every major affiliate network, with consolidated tracking, deep linking and a single payout instead of a separate account and payment threshold for every network.

How is a sub-affiliate network different from an affiliate network?

An affiliate network contracts directly with brands and provides the tracking infrastructure. A sub-affiliate network is itself an approved publisher on those networks and redistributes that access to partners who would not be approved individually. LinkApprove holds the upstream relationships, so a creator promotes an invite-only program under LinkApprove's approval rather than applying cold and being declined.

Does it cost anything to join LinkApprove?

No. Joining LinkApprove is free for creators and publishers. There is no monthly fee and no minimum spend. LinkApprove earns by retaining a share of the commission an advertiser pays on sales you generate; if you earn nothing, you pay nothing.

Who can join as a partner?

Creators, publishers, content sites, newsletters, apps, comparison sites and media partners can all apply. You need at least 1,000 followers on one channel to open an account. Above that line applications are reviewed for traffic quality and content fit rather than audience size, and partners in every country are accepted, though the programs available to you depend on where your audience is located.

What traffic sources are allowed?

Social media, short-form video, blogs and content sites, email to opted-in lists, newsletters, apps and comparison content are all permitted. Paid search on advertiser brand terms, trademark bidding, is prohibited across almost every program. Incentivised traffic, cashback and adult, political or misleading content are not accepted.

How long does approval take?

Partner applications are typically reviewed within two business days. Once approved you have immediate access to the program directory, and most advertisers within it require no separate application because LinkApprove is already approved on them.

Why was my application declined?

The most common reasons are content that cannot be matched to any advertiser in the directory, traffic sources we do not accept, or a channel with no published content at the time of review. A decline is not permanent, if you were rejected for thin content and have since published, reapplying is fine. We do not decline for audience size.

Do I need a website to join LinkApprove?

No. A website is not required. Social profiles, short-form video channels, newsletters and apps are all accepted, and the absence of a domain is the specific gap this network exists to close. Most direct affiliate applications require one.

Can I still work with affiliate networks directly?

Yes. Joining LinkApprove is not exclusive and does not restrict you from holding your own accounts elsewhere. If you are already approved directly on a program and happy with the terms, run it directly. You keep the full commission that way. LinkApprove is worth using where you would not be approved, or where consolidating many programs into one payout is worth more than the margin.

Does LinkApprove have a mobile app?

Not yet. The mobile app is in development and the platform is web-only today. The app store badges in our footer read 'coming soon' rather than linking to listings, because those listings do not exist yet.

Programs

Programs and access

What one approval reaches, and why terms differ between advertisers.

How many programs can I access through one approval?

One approval covers the full directory. We publish detailed pages for the programs we have written up in full, and the account reaches thousands more across every major network. You do not submit a separate application per advertiser for the large majority of them.

Can I promote invite-only programs through LinkApprove?

Often, yes. Where LinkApprove already holds the upstream approval, a program that would decline an individual application is available to you under ours. Programs marked 'invite only' on their page are ones where the advertiser still reviews partners case by case.

Why do some programs exclude my country?

Advertisers set their own regional terms, and a program that only ships to certain markets will only pay commission on traffic from those markets. Every program page lists the regions it accepts. Traffic from outside them may not be attributed even when the click is tracked, so check before committing content.

Are commission rates on the site guaranteed?

No, and we mark them indicative for that reason. Rates and cookie windows are set by the advertiser and change without notice, and many programs run different rates by product category or customer type. The terms shown in the partner panel when you generate a link are the ones that apply to that link.

How often are new programs added?

The directory is expanded continuously and each entry is reviewed before it is listed rather than scraped. Programs that are paused by the advertiser stay visible with their status marked instead of being removed, so a page you have linked to does not disappear.

Tracking

Links, tracking and attribution

Deep links, sub-IDs, cookie windows and what breaks attribution.

What is a deep link and can I link to any product page?

A deep link points at a specific product or category page rather than an advertiser's homepage, while still carrying your tracking. You can generate one for any URL on any advertiser you are approved for, so a post about one product sends the reader to that product instead of making them search for it again.

What are sub-IDs and how many can I use?

A sub-ID is a label you attach to a link so earnings can be split by source. LinkApprove supports up to five sub-IDs per link, which is enough to separate platform, campaign, post and placement at once. Without them you can see that you earned, but not which piece of content earned it.

Does LinkApprove track across devices?

Cross-device tracking is included on every program that supports it. Whether it is available is set by the advertiser and their network, not by us, so it cannot be guaranteed on all programs, a click on mobile that converts on desktop is attributed where the advertiser's own tracking allows it.

What is a cookie window and why does it differ per program?

The cookie window is how long after a click a purchase is still attributed to you. It is set by the advertiser, not by LinkApprove, which is why it ranges from one day to forty-five across the directory. Every program page states its window and shows how it compares to the rest of that category.

What happens if someone buys after the cookie window closes?

The sale is not attributed to you and no commission is generated. This is why the window matters more for content people return to over weeks, reviews and comparison guides, than for content that converts on the first visit.

Can I use LinkApprove links in paid ads?

Paid social and paid search are permitted on programs where the advertiser allows them, and restrictions are flagged per program. Bidding on an advertiser's own brand terms is prohibited across the entire network without exception, and is grounds for removal rather than a warning.

Payouts

Getting paid

Thresholds, rails, currencies, hold periods and reversals.

What is the minimum payout at LinkApprove?

The minimum payout is $100 for PayPal, Wise, Payoneer, Skrill, USDT (TRC-20) and Bitcoin. Bank wire and ACH carry a higher $1,000 minimum because of the fixed cost of the transfer. Balances below the threshold roll forward to the next payment run rather than expiring.

How often does LinkApprove pay?

New accounts are paid monthly by default. Approved partners earning above $500 per month can move to weekly, and partners above $2,000 per month can request daily payouts. Bi-weekly is available to all approved partners on request. Schedule changes take effect from the next payment run.

What payment methods does LinkApprove support?

PayPal, Wise, Payoneer, Skrill, USDT on TRC-20, Bitcoin, and ACH or international bank wire. Balances can be held and paid in USD, GBP or EUR.

How long before commission becomes payable?

Commission is released once the advertiser validates the sale, which typically takes 30 to 60 days from the transaction date. Travel programs are slower because commission is usually confirmed only after the stay has been completed, which can take 60 to 90 days. Pending commission is visible in your dashboard throughout.

What revenue share do partners receive?

Partners receive up to 90% of the commission LinkApprove receives from the advertiser. The rate depends on your monthly validated volume and the specific program. The applicable rate is shown against every program in the partner panel before you generate a link.

Why was commission reversed from my balance?

Commission is reversed when the underlying order is returned, cancelled, paid with a competing coupon at checkout, or found to breach program terms. Reversal rates of 15% to 30% are normal in fashion and footwear because of category return rates. Your dashboard reports validated earnings by default rather than pending, so the figures you plan against are the ones that will actually be paid.

What currencies can I be paid in?

Balances are held and paid in US dollars, pounds sterling or euros. You choose the currency on your account, and commission from programs in other currencies is converted into it, so you clear one threshold rather than several part-filled balances in different currencies.

What happens to a balance below the minimum?

It rolls forward to the next payment run rather than expiring. There is no fee for carrying a balance and no deadline by which it must be withdrawn, so a slow month simply adds to the next one.

Does LinkApprove charge fees on withdrawals?

No fee is charged on PayPal, Wise, Payoneer, Skrill, ACH or bank wire. Cryptocurrency withdrawals carry only the network fee, which goes to the blockchain rather than to us. What is deducted before payout is the revenue share, which is stated against every program before you generate a link.

How quickly can I be paid after requesting a withdrawal?

Cryptocurrency rails settle same day. PayPal, Wise, Payoneer and Skrill typically take one to two business days, and ACH or bank wire three to five. Payment frequency itself ranges from monthly by default up to daily for verified partners above $2,000 a month.

For brands

Advertiser questions

How the arrangement works from the other side of the program.

How does LinkApprove work for brands?

Brands approve LinkApprove as a publisher on whichever major network they already use, and LinkApprove recruits, vets and manages creators against that single relationship. The brand keeps its existing tracking, terms and reporting, and manages one publisher rather than hundreds of individual creators.

Do brands need to join a new platform?

No. LinkApprove operates inside your existing network account, so there is no new contract, no migration and no additional tracking implementation. If you are not yet on a network, we can advise on which is the best fit for your category and market.

How are creators vetted?

Every partner is reviewed for content quality, audience geography and traffic source before approval, and traffic is monitored continuously for the patterns that indicate incentivised or fraudulent activity. Brands can also specify exclusions, content types, promotional methods or regions, which are enforced at the partner level.

What does it cost a brand?

Nothing beyond the commission already defined in your affiliate program. LinkApprove is paid from that same commission, on validated sales only, so the cost of the channel remains strictly performance-based.

Can a brand see which creators are promoting it?

Partner-level reporting is available on request. In your network dashboard LinkApprove appears as a single publisher line by design. That consolidation is the point of the arrangement, but we will break activity down by partner and remove any specific partner from your program if you ask.

Can a brand restrict how creators promote it?

Yes. Content-type exclusions, promotional-method restrictions such as coupon, email or paid social, and geographic limits are all supported and enforced at partner level rather than published as guidance and hoped for. Trademark bidding is prohibited network-wide regardless of whether a brand asks.

How does LinkApprove prevent low-quality traffic reaching my program?

Partners are reviewed on content, audience geography and traffic source before approval, incentivised and cashback traffic is not permitted without written advertiser approval, and partners showing repeated clawback patterns are removed rather than warned indefinitely. In a sub-affiliate structure one bad partner risks every partner's access, so the incentive to police this sits with us.

Still have a question?

Email us directly and we will answer it, and add it to this page if others are likely to ask the same thing.