Tonal Affiliate Program

The Tonal affiliate program pays a flat $100 per system sold on a 30-day cookie window, the largest single bounty in the fitness category.

Last reviewed by the LinkApprove partnerships team

Cookie window in contextCategory median

30days to convert

14d shortest45d longest
30d median

In line with the 30-day median in health & fitness, so timing is neither an advantage nor a constraint here relative to the category.

01Overview

About the Tonal affiliate program

Tonal sells a wall-mounted digital strength training system, and the program pays a flat bounty that is the largest in this category. At that level a handful of conversions a year justifies substantial content investment, which changes the calculation for creators who would otherwise dismiss a low-volume program.

The purchase involves installation, wall mounting and a subscription, so the objections a reader needs answered go well beyond whether the training works. Content that addresses the practical realities, what installation involves, what happens if you move house, converts far better than content covering the workout experience alone.

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The bounty here is the largest in the fitness category, so a handful of conversions justifies content that a percentage program never would. Installation and ownership questions convert better than workout coverage.

02Conversion

Why Tonal converts

  • The largest flat bounty in the fitness category, justifying substantial content investment
  • Very high basket means the advertiser can pay well for each conversion
  • Practical objections give creators genuine, differentiated material to cover
  • A 30-day window covers a research cycle measured in weeks

03Audience fit

Which creators this suits

  • Strength training creators with committed rather than casual audiences
  • Home gym publishers producing installation and long-term ownership content
  • North American channels, given the service footprint

04Getting started

How to join the Tonal affiliate program

  1. 1Create a free LinkApprove partner account and submit your content channels for review.
  2. 2Once approved, usually within two business days, open the program directory and find Tonal.
  3. 3Generate a deep link to any Tonal product page, adding sub-IDs for the platform or campaign you are publishing to.
  4. 4Publish, then track clicks and validated commission in one balance alongside every other program you run.

Because LinkApprove already holds the upstream approval, you do not submit a separate application to Tonal.

05Attribution

When you get paid on this program

How a commission is attributed and paidA click starts a 30-day cookie window. A purchase inside that window is attributed to you. The advertiser then validates the sale over a hold period of 30-60 days before it is released in the next payout run.COOKIE WINDOW · 30DHOLD · 30-60 DAYSClickday 0Purchasewithin 30 daysValidatedadvertiser confirmsPaidnext payout run

Full thresholds, rails and schedules are on the payouts page.

06FAQ

Common questions

How much does the Tonal affiliate program pay?

The Tonal affiliate program pays $100 per sale (flat bounty per system sold rather than a percentage). Average order value on the program is $3,200, so commission per conversion is calculated against that basket rather than a single item price.

What is the cookie duration for the Tonal affiliate program?

The Tonal program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.

How do I join the Tonal affiliate program?

You can join the Tonal affiliate program through LinkApprove without applying to Tonal directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Tonal product page immediately.

Which countries does the Tonal affiliate program accept?

The Tonal program accepts traffic from US, CA. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.

Health & fitness

How Tonal compares in its category

Health and fitness rewards authority. Advertisers in this vertical scrutinise creator content more closely than any other and several require pre-approval of claims. Programs here frequently pay recurring commission on subscription products.

Commission and cookie figures are indicative and set by the advertiser.
ProgramCommissionCookieAvg. order
AdidasUp to 7% per sale30 days$110
Alo YogaUp to 8% per sale30 days$165
ASICS6% per sale14 days$145
AthletaUp to 6% per sale14 days$125
Fabletics$25 per new member30 days$65
GymsharkUp to 10% per sale30 days$85
HOKA5% per sale30 days$165
HuelUp to 10% per sale30 days$78
HydrowUp to 5% per sale30 days$1,900
LululemonUp to 7% per sale30 days$185
MyproteinUp to 8% per sale30 days$62
New Balance6% per sale30 days$130
NikeUp to 8% per sale30 days$135
NordicTrackUp to 5% per sale30 days$1,450
On Running7% per sale30 days$180
Oura$40 per sale30 days$380
Peloton$40 per new member45 days$1,495
Puma6% per sale30 days$95
Reebok7% per sale30 days$85
Sweaty BettyUp to 8% per sale30 days$135
Therabody8% per sale30 days$275
Tonal (this program)$100 per sale30 days$3,200
Under Armour5% per sale30 days$95
VuoriUp to 8% per sale30 days$155
Whoop$30 per new member30 days$240

Creators and publishers

Promote Tonal and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.

Advertisers

Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.

Promote Tonal from today

Join LinkApprove free and generate your first tracked Tonal link once approved. No separate application, and no advertiser approval queue.