Gymshark Affiliate Program
The Gymshark affiliate program pays up to 10% per sale with a 30-day cookie window and is one of the strongest fits for UK and EU fitness creators in the LinkApprove network.
- Free to join
- No separate Gymshark application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the Gymshark affiliate program
Gymshark is the clearest case study in the industry for creator-led brand building, and the affiliate program reflects that heritage. Commission rates are above the apparel average, the cookie window is long, and the brand is comfortable with the kind of gym-floor content that other advertisers hesitate over.
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The trade-off is a lower average order value than premium athleisure competitors, so the program rewards volume and frequency rather than single high-value baskets.

Gymshark is the top-performing fitness program for the UK and EU segment of the LinkApprove network, and one of the few where our creators consistently see conversions attributed late in the 30-day window, evidence that saved-post behavior, not just immediate clicks, is paying out.
Program fit score
Weighted against 35 health & fitness programs
3.1/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 1.25 |
| Cookie window | 25% | 0.79 |
| Average order value | 20% | 0.45 |
| Region breadth | 15% | 0.63 |
Cookie window
Same as the category median
30days
Most health & fitness programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 35 programs in health & fitness; the range is 7–45 days.
02Conversion
Why Gymshark converts
- Commission up to 10% is at the top end of the apparel category
- 30-day cookie captures the gap between inspiration and payday
- Very strong penetration with the 18-30 audience that dominates short-form video
- Frequent seasonal drops and sale events give creators recurring hooks
03Audience fit
Which creators this suits
- Gym, lifting and training creators
- Fitness transformation and routine content
- UK and EU audiences in particular
04Getting started
How to join the Gymshark affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find Gymshark in the program directory.
- 3Generate a deep link to any Gymshark product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to Gymshark.
Create a free account05Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 30 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Health & fitness
How Gymshark compares in its category
Health and fitness rewards authority. Advertisers in this vertical scrutinise creator content more closely than any other and several require pre-approval of claims. Programs here frequently pay recurring commission on subscription products.
- Brooks Running€4.257 days€135
- CVSup to €2.0430 days€21
- Cymbiotika≈ 0.9%30 days€77
- Fabletics$2530 days$65
- GNCup to €1.727 daysNot published
- Gymsharkup to 10%30 days$85
- Headspace€0.9745 days€16
- HOKA5%30 days$165
- Huelup to 10%30 days$78
- Hume Health≈ 5%30 days€168
- Hydrowup to 5%30 days$1,900
Showing 11 of 35 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 35 programs06FAQ
Common questions
Something else? Contact the partnerships team.
How much does the Gymshark affiliate program pay?
The Gymshark affiliate program pays up to 10% per sale. Average order value on the program is $85, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the Gymshark affiliate program?
The Gymshark program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Gymshark affiliate program?
You can join the Gymshark affiliate program through LinkApprove without applying to Gymshark directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Gymshark product page immediately.
Which countries does the Gymshark affiliate program accept?
The Gymshark program accepts traffic from UK, EU, US, AU. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote Gymshark and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote Gymshark from today
Join LinkApprove free and generate your first tracked Gymshark link once approved. No separate application, and no advertiser approval queue.

