Gymshark Affiliate Program
The Gymshark affiliate program pays up to 10% per sale with a 30-day cookie window and is one of the strongest fits for UK and EU fitness creators in the LinkApprove network.
Last reviewed by the LinkApprove partnerships team
30days to convert
In line with the 30-day median in health & fitness, so timing is neither an advantage nor a constraint here relative to the category.
Program fit score
2.7/5
- Commission per conversion
- 40%
- Cookie window
- 25%
- Average order value
- 20%
- Region breadth
- 15%
Computed from this program’s own terms against 25 programs in its category. How this is calculated
01Overview
About the Gymshark affiliate program
Gymshark is the clearest case study in the industry for creator-led brand building, and the affiliate program reflects that heritage. Commission rates are above the apparel average, the cookie window is long, and the brand is comfortable with the kind of gym-floor content that other advertisers hesitate over.
The trade-off is a lower average order value than premium athleisure competitors, so the program rewards volume and frequency rather than single high-value baskets.
Gymshark is the top-performing fitness program for the UK and EU segment of the LinkApprove network, and one of the few where our creators consistently see conversions attributed late in the 30-day window, evidence that saved-post behavior, not just immediate clicks, is paying out.
02Conversion
Why Gymshark converts
- Commission up to 10% is at the top end of the apparel category
- 30-day cookie captures the gap between inspiration and payday
- Very strong penetration with the 18-30 audience that dominates short-form video
- Frequent seasonal drops and sale events give creators recurring hooks
03Audience fit
Which creators this suits
- Gym, lifting and training creators
- Fitness transformation and routine content
- UK and EU audiences in particular
04Getting started
How to join the Gymshark affiliate program
- 1Create a free LinkApprove partner account and submit your content channels for review.
- 2Once approved, usually within two business days, open the program directory and find Gymshark.
- 3Generate a deep link to any Gymshark product page, adding sub-IDs for the platform or campaign you are publishing to.
- 4Publish, then track clicks and validated commission in one balance alongside every other program you run.
Because LinkApprove already holds the upstream approval, you do not submit a separate application to Gymshark.
05Attribution
When you get paid on this program
Full thresholds, rails and schedules are on the payouts page.
06FAQ
Common questions
How much does the Gymshark affiliate program pay?
The Gymshark affiliate program pays Up to 10% per sale. Average order value on the program is $85, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the Gymshark affiliate program?
The Gymshark program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Gymshark affiliate program?
You can join the Gymshark affiliate program through LinkApprove without applying to Gymshark directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Gymshark product page immediately.
Which countries does the Gymshark affiliate program accept?
The Gymshark program accepts traffic from UK, EU, US, AU. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Health & fitness
How Gymshark compares in its category
Health and fitness rewards authority. Advertisers in this vertical scrutinise creator content more closely than any other and several require pre-approval of claims. Programs here frequently pay recurring commission on subscription products.
| Program | Commission | Cookie | Avg. order |
|---|---|---|---|
| Adidas | Up to 7% per sale | 30 days | $110 |
| Alo Yoga | Up to 8% per sale | 30 days | $165 |
| ASICS | 6% per sale | 14 days | $145 |
| Athleta | Up to 6% per sale | 14 days | $125 |
| Fabletics | $25 per new member | 30 days | $65 |
| Gymshark (this program) | Up to 10% per sale | 30 days | $85 |
| HOKA | 5% per sale | 30 days | $165 |
| Huel | Up to 10% per sale | 30 days | $78 |
| Hydrow | Up to 5% per sale | 30 days | $1,900 |
| Lululemon | Up to 7% per sale | 30 days | $185 |
| Myprotein | Up to 8% per sale | 30 days | $62 |
| New Balance | 6% per sale | 30 days | $130 |
| Nike | Up to 8% per sale | 30 days | $135 |
| NordicTrack | Up to 5% per sale | 30 days | $1,450 |
| On Running | 7% per sale | 30 days | $180 |
| Oura | $40 per sale | 30 days | $380 |
| Peloton | $40 per new member | 45 days | $1,495 |
| Puma | 6% per sale | 30 days | $95 |
| Reebok | 7% per sale | 30 days | $85 |
| Sweaty Betty | Up to 8% per sale | 30 days | $135 |
| Therabody | 8% per sale | 30 days | $275 |
| Tonal | $100 per sale | 30 days | $3,200 |
| Under Armour | 5% per sale | 30 days | $95 |
| Vuori | Up to 8% per sale | 30 days | $155 |
| Whoop | $30 per new member | 30 days | $240 |
Related programs
Programs partners often run alongside this one
Creators and publishers
Promote Gymshark and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote Gymshark from today
Join LinkApprove free and generate your first tracked Gymshark link once approved. No separate application, and no advertiser approval queue.