Tarte Cosmetics Affiliate Program
The Tarte Cosmetics affiliate program pays 6.37% per sale on a 30-day cookie window for the US beauty brand's makeup and skincare, with international shipping.
- Free to join
- No separate Tarte Cosmetics application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the Tarte Cosmetics affiliate program
Tarte is an American cosmetics brand known for its Shape Tape concealer, Amazonian clay foundations and blushes, and its focus on naturally derived ingredients. It is cruelty-free, sells through its own store as well as major beauty retailers, and has a large creator community built around its products.
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Buying from Tarte's own store gives creators a clean percentage on every sale, and the store ships to customers in many countries. Signature products such as Shape Tape are repurchased regularly, and the brand's frequent sales and gift sets give natural reasons to post through the year.
Tarte pays 6.37% on its own store, above the fixed per-order payouts of most makeup brands on LinkApprove, so larger baskets such as full-face routines earn proportionally more.
Program fit score
Weighted against 45 beauty & skincare programs
2.0/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 0.45 |
| Cookie window | 25% | 0.85 |
| Average order value | 20% | 0.26 |
| Region breadth | 15% | 0.39 |
Cookie window
Same as the category median
30days
Most beauty & skincare programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 45 programs in beauty & skincare; the range is 1–45 days.
02Conversion
Why Tarte Cosmetics converts
- Shape Tape is one of the most recognised concealers in beauty
- A percentage rate pays more as baskets grow
- Frequent sales and gift sets create timely posting moments
- Cruelty-free positioning appeals to conscious beauty buyers
03Audience fit
Which creators this suits
- Makeup tutorial and review creators
- Clean and cruelty-free beauty channels
- Beauty deal and sale publishers
04Search demand
When creators look for the Tarte Cosmetics program
Monthly searches
“tarte cosmetics affiliate program”, Oct 2025 to Sep 2026
154avg / month
Searches for the Tarte Cosmetics affiliate program peak in July at about 320 a month and are lowest in September at about 90. Creators who apply and publish a few weeks before the peak are ready when interest is highest.
Estimated monthly Google searches, from LinkApprove keyword research (October 2026).
05Getting started
How to join the Tarte Cosmetics affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find Tarte Cosmetics in the program directory.
- 3Generate a deep link to any Tarte Cosmetics product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to Tarte Cosmetics.
Create a free account06Program rules
What earns commission on Tarte Cosmetics, and what doesn’t
- Cancelled, returned and refunded orders are reversed before payout, so only validated sales are paid
- No bidding on the brand's name or trademarks in paid search ads
- No cashback, reward-points or incentivised traffic; coupon codes only where the advertiser has published them
07Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 30 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Beauty & skincare
How Tarte Cosmetics compares in its category
Beauty carries the strongest repeat-purchase behavior of any vertical, which makes it the best fit for creators with an engaged, returning audience rather than raw reach. Average order values are lower than fashion but conversion rates run materially higher on tutorial and routine content.
- SkinCeuticals10%30 days$170
- Space NKup to 7%30 days$110
- Stylevana≈ 2.7%30 days€33
- Summer Fridays8%14 days$50
- Sunday Riley10%45 days$85
- Tarte Cosmetics6.37%30 daysNot published
- Tatcha8%45 days$115
- The Ordinaryup to 6%14 days$48
- Ulta Beauty4%30 days$75
- YesStyle≈ 1%30 days€67
- Youth To The Peopleup to 10%30 days$78
Showing 11 of 45 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 45 programs08FAQ
Common questions
Something else? Contact the partnerships team.
How much does the Tarte Cosmetics affiliate program pay?
The Tarte Cosmetics affiliate program pays 6.37% per sale.
What is the cookie duration for the Tarte Cosmetics affiliate program?
The Tarte Cosmetics program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Tarte Cosmetics affiliate program?
You can join the Tarte Cosmetics affiliate program through LinkApprove without applying to Tarte Cosmetics directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Tarte Cosmetics product page immediately.
Which countries does the Tarte Cosmetics affiliate program accept?
The Tarte Cosmetics program accepts traffic from US, Worldwide. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
What are Tarte's best sellers?
Shape Tape concealer, Amazonian clay foundations and blushes, plus seasonal gift sets.
Can I promote Tarte outside the US?
Yes. The store ships to customers in many countries.
When do searches for the program peak?
In July, with smaller rises around the holidays and January.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote Tarte Cosmetics and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote Tarte Cosmetics from today
Join LinkApprove free and generate your first tracked Tarte Cosmetics link once approved. No separate application, and no advertiser approval queue.