iHerb Affiliate Program
The iHerb affiliate program pays up to €37.58 per order on a 7-day cookie window, covering vitamins, supplements and natural beauty shipped worldwide.
- Free to join
- No separate iHerb application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the iHerb affiliate program
iHerb is one of the largest online retailers of vitamins, supplements, sports nutrition and natural personal care, shipping to customers in well over a hundred countries. Its catalogue mixes major supplement brands with its own lines such as California Gold Nutrition, and it is particularly strong in markets where those products are expensive or hard to find in local shops.
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For creators the appeal is repeat buying. Supplements run out, so a shopper who trusts a recommendation often comes back to reorder the same products. The catch is a short 7-day cookie, and iHerb credits the last affiliate link or rewards code used, so it suits content that prompts a purchase now, such as routine videos and product round-ups, over slow evergreen reviews.
iHerb pays per order and the payout scales with basket size, so content that links a full supplement routine earns the most per sale, which matters because the 7-day window gives a shopper little time to come back later.
Program fit score
Weighted against 32 health & fitness programs
2.5/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 1.74 |
| Cookie window | 25% | 0.28 |
| Average order value | 20% | 0.21 |
| Region breadth | 15% | 0.27 |
Cookie window
23 days shorter than the median
7days
Shorter than most health & fitness programs, so content works best close to the moment of purchase. Dots are the 32 programs in health & fitness; the range is 7–45 days.
02Conversion
Why iHerb converts
- Supplements are consumables, so happy customers reorder regularly
- International shipping opens the program to audiences outside the US
- Own-brand products keep prices low, which helps first-time buyers commit
- Wellness routines naturally link several products into one basket
03Audience fit
Which creators this suits
- Fitness, nutrition and wellness creators
- Natural skincare and clean beauty channels
- International audiences who struggle to buy supplements locally
04Getting started
How to join the iHerb affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find iHerb in the program directory.
- 3Generate a deep link to any iHerb product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to iHerb.
Create a free account05Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 7 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Health & fitness
How iHerb compares in its category
Health and fitness rewards authority. Advertisers in this vertical scrutinise creator content more closely than any other and several require pre-approval of claims. Programs here frequently pay recurring commission on subscription products.
- Gymsharkup to 10%30 days$85
- Headspace€0.9745 days€16
- HOKA5%30 days$165
- Huelup to 10%30 days$78
- Hydrowup to 5%30 days$1,900
- iHerbup to €37.587 daysNot published
- Lululemonup to 7%30 days$185
- Myproteinup to 8%30 days$62
- New Balance6%30 days$130
- Nikeup to 8%30 days$135
- NordicTrackup to 5%30 days$1,450
Showing 11 of 32 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 32 programs06FAQ
Common questions
Something else? Contact the partnerships team.
How much does the iHerb affiliate program pay?
The iHerb affiliate program pays up to €37.58 per order (paid per order and scales with basket size, from €0.01 to €37.58. Commission goes to the last affiliate link or iHerb Rewards code used before purchase).
What is the cookie duration for the iHerb affiliate program?
The iHerb program has a 7-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the iHerb affiliate program?
You can join the iHerb affiliate program through LinkApprove without applying to iHerb directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any iHerb product page immediately.
Which countries does the iHerb affiliate program accept?
The iHerb program accepts traffic from Worldwide. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote iHerb and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote iHerb from today
Join LinkApprove free and generate your first tracked iHerb link once approved. No separate application, and no advertiser approval queue.