Anua Affiliate Program
The Anua affiliate program pays 8.4% per sale on a 30-day cookie window for US orders from the Korean skincare brand behind the viral heartleaf cleansing oil.
- Free to join
- No separate Anua application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the Anua affiliate program
Anua is a Korean skincare brand best known for its Heartleaf Soothing Toner and Heartleaf Pore Control Cleansing Oil, both of which became viral hits and regular best sellers on Amazon and in K-beauty stores. Its range focuses on gentle, soothing ingredients for sensitive and acne-prone skin, including heartleaf, rice and niacinamide.
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Buying from Anua's own US store gives creators a clean percentage on every sale, which is unusual among the Korean brands on LinkApprove, most of which are sold through multi-brand retailers. Its products suit routine and double-cleansing content, and cleansers and toners are used up and replaced regularly.

Anua pays 8.4% on its own US store, above the effective rate LinkApprove sees on multi-brand K-beauty retailers such as YesStyle and Stylevana, so creators who feature its cleansing oil earn more by linking here directly.
Program fit score
Weighted against 43 beauty & skincare programs
1.8/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 0.44 |
| Cookie window | 25% | 0.86 |
| Average order value | 20% | 0.25 |
| Region breadth | 15% | 0.27 |
Cookie window
Same as the category median
30days
Most beauty & skincare programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 43 programs in beauty & skincare; the range is 1–45 days.
02Conversion
Why Anua converts
- Viral best sellers that K-beauty audiences already recognise
- Gentle formulas suit sensitive skin, a large and loyal audience
- Cleansers and toners are used up and repurchased
- Double-cleansing routines link several products
03Audience fit
Which creators this suits
- K-beauty and skincare routine creators
- Acne and sensitive skin channels
- Skincare ingredient explainers
04Getting started
How to join the Anua affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find Anua in the program directory.
- 3Generate a deep link to any Anua product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to Anua.
Create a free account05Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 30 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Beauty & skincare
How Anua compares in its category
Beauty carries the strongest repeat-purchase behavior of any vertical, which makes it the best fit for creators with an engaged, returning audience rather than raw reach. Average order values are lower than fashion but conversion rates run materially higher on tutorial and routine content.
- Anua8.4%30 daysNot published
- Bath & Body Worksup to 7%15 daysNot published
- Beauty Bayup to 9%30 days$58
- Benefit Cosmetics€5.2630 days€82
- Caudalieup to 8%30 days$85
- Charlotte Tilburyup to 8%30 days$105
- Cliniqueup to 6%7 days$70
- Cult Beautyup to 8%30 days$88
- Dermalogicaup to 8%30 days$95
- Dermstore8%30 days$120
- Drunk Elephant10%30 days$90
Showing 11 of 43 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 43 programs06FAQ
Common questions
Something else? Contact the partnerships team.
How much does the Anua affiliate program pay?
The Anua affiliate program pays 8.4% per sale.
What is the cookie duration for the Anua affiliate program?
The Anua program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Anua affiliate program?
You can join the Anua affiliate program through LinkApprove without applying to Anua directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Anua product page immediately.
Which countries does the Anua affiliate program accept?
The Anua program accepts traffic from US. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote Anua and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote Anua from today
Join LinkApprove free and generate your first tracked Anua link once approved. No separate application, and no advertiser approval queue.

