Nordstrom Affiliate Program

The Nordstrom affiliate program pays 2% per sale with a 14-day cookie window, and is available to LinkApprove creators and publishers in the US and Canada without a separate application.

Last reviewed by the LinkApprove partnerships team

Cookie window in contextBelow median

14days to convert

7d shortest45d longest
18d median

Shorter than the 18-day median in fashion & apparel. Attribution closes on day 14, which matters most for content readers return to rather than act on immediately.

01Overview

About the Nordstrom affiliate program

Nordstrom occupies a position almost no other US retailer holds: a department store with genuine fashion authority, carrying contemporary designer labels alongside its own strong private brands. For creators, that breadth is the point, a single link can cover a $60 beauty item and a $600 coat, and the customer trusts the retailer either way.

The rate is low by fashion standards, and that is the honest trade-off here. What compensates is basket size and return customers: Nordstrom shoppers routinely buy multiple items per order, and the retailer's free shipping and returns remove the friction that kills conversion on higher-rate but less-trusted merchants.

From the LinkApprove network
Nordstrom is one of the strongest converting department-store programs in the LinkApprove network during its Anniversary Sale window, and creators who prepare content before the early-access period consistently outperform those who post once the sale opens to everyone.

02Conversion

Why Nordstrom converts

  • Anniversary Sale and Half-Yearly Sale are calendar events audiences actively wait for
  • Free shipping and free returns with no minimum removes the usual checkout hesitation
  • Multi-item baskets are the norm, so a 2% rate applies to a larger order than most fashion programs
  • Strong beauty, shoe and designer departments let one creator cover several niches

03Audience fit

Which creators this suits

  • Personal style and capsule-wardrobe creators
  • Deal and sale-alert publishers, particularly around the Anniversary Sale
  • Beauty creators who want a department-store alternative to specialist retailers

04Getting started

How to join the Nordstrom affiliate program

  1. 1Create a free LinkApprove partner account and submit your content channels for review.
  2. 2Once approved, usually within two business days, open the program directory and find Nordstrom.
  3. 3Generate a deep link to any Nordstrom product page, adding sub-IDs for the platform or campaign you are publishing to.
  4. 4Publish, then track clicks and validated commission in one balance alongside every other program you run.

Because LinkApprove already holds the upstream approval, you do not submit a separate application to Nordstrom.

05Attribution

When you get paid on this program

How a commission is attributed and paidA click starts a 14-day cookie window. A purchase inside that window is attributed to you. The advertiser then validates the sale over a hold period of 30-60 days before it is released in the next payout run.COOKIE WINDOW · 14DHOLD · 30-60 DAYSClickday 0Purchasewithin 14 daysValidatedadvertiser confirmsPaidnext payout run

Full thresholds, rails and schedules are on the payouts page.

06FAQ

Common questions

How much does the Nordstrom affiliate program pay?

The Nordstrom affiliate program pays 2% per sale. Average order value on the program is $180, so commission per conversion is calculated against that basket rather than a single item price.

What is the cookie duration for the Nordstrom affiliate program?

The Nordstrom program has a 14-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.

How do I join the Nordstrom affiliate program?

You can join the Nordstrom affiliate program through LinkApprove without applying to Nordstrom directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Nordstrom product page immediately.

Which countries does the Nordstrom affiliate program accept?

The Nordstrom program accepts traffic from US, CA. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.

Fashion & apparel

How Nordstrom compares in its category

Fashion is the highest-volume vertical on LinkApprove and the one where creator content outperforms every other traffic type. Cookie windows are short, typically 7 to 30 days, so conversion depends on posting close to the moment of intent. The programs below all accept social and short-form video traffic.

Commission and cookie figures are indicative and set by the advertiser.
ProgramCommissionCookieAvg. order
Abercrombie & Fitch7% per sale45 days$115
AllSaintsUp to 7% per sale30 days$210
Anthropologie6% per sale30 days$155
Aritzia6% per sale14 days$180
ASOSUp to 6% per sale30 days$88
Banana RepublicUp to 5% per sale7 days$130
CoachUp to 6% per sale14 days$310
COS6% per sale30 days$165
Everlane6% per sale30 days$125
FarfetchUp to 7% per sale30 days$540
Free People5% per sale14 days$135
GapUp to 4% per sale7 days$95
H&MUp to 7% per sale14 days$65
J.Crew5% per sale7 days$145
Karen MillenUp to 7% per sale30 days$150
Lands' EndUp to 6% per sale30 days$120
Levi's8% per sale30 days$110
Macy'sUp to 4% per sale10 days$130
Madewell6% per sale14 days$130
Mango7% per sale30 days$95
Michael KorsUp to 7% per sale14 days$225
Nordstrom (this program)2% per sale14 days$180
Reformation8% per sale30 days$240
ReissUp to 6% per sale30 days$230
RevolveUp to 8% per sale14 days$310
Steve Madden5% per sale7 days$95
SuperdryUp to 6% per sale30 days$105
Ted BakerUp to 6% per sale30 days$165
Tory BurchUp to 8% per sale21 days$295
Uniqlo4% per sale7 days$75
Urban Outfitters4% per sale7 days$85
Zara5% per sale7 days$95

Creators and publishers

Promote Nordstrom and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.

Advertisers

Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.

Promote Nordstrom from today

Join LinkApprove free and generate your first tracked Nordstrom link once approved. No separate application, and no advertiser approval queue.