Levi's Affiliate Program
The Levi's affiliate program pays 8% per sale with a 30-day cookie window, and is available to LinkApprove creators and publishers across the US, UK, EU and Canada without a separate application.
- Free to join
- No separate Levi's application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the Levi's affiliate program
Levi's is the rare apparel brand where the product is effectively a category standard, a 501 is a known quantity, and audiences do not need convincing that the brand is legitimate. That removes the education step most fashion content has to carry and lets creators go straight to fit, styling and sizing advice.
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The 30-day cookie is generous for apparel and matters more here than the headline rate: denim is a considered purchase where shoppers routinely measure, compare washes and return days later. A short window would attribute almost none of that behaviour; 30 days captures it.
Levi's is the most reliably converting denim program in the LinkApprove network, and its long cookie window means fit-guide and sizing content earns better here than on the short-window fashion programs where the same traffic goes unattributed.
Program fit score
Weighted against 46 fashion & apparel programs
3.7/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 1.47 |
| Cookie window | 25% | 0.97 |
| Average order value | 20% | 0.61 |
| Region breadth | 15% | 0.63 |
Cookie window
Same as the category median
30days
Most fashion & apparel programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 46 programs in fashion & apparel; the range is 7–45 days.
02Conversion
Why Levi's converts
- A 30-day window is long for fashion and covers denim's genuinely slow decision cycle
- Universal brand recognition means no content budget is spent establishing credibility
- Fit and sizing content performs well because denim sizing is the shopper's main hesitation
- Wide regional availability lets one piece of content monetise across four markets
03Audience fit
Which creators this suits
- Denim, workwear and Americana style creators
- Sustainable-fashion creators covering durability and repair
- Men's style creators, an underserved audience in most fashion programs
04Getting started
How to join the Levi's affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find Levi's in the program directory.
- 3Generate a deep link to any Levi's product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to Levi's.
Create a free account05Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 30 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Fashion & apparel
How Levi's compares in its category
Fashion is the highest-volume vertical on LinkApprove and the one where creator content outperforms every other traffic type. Cookie windows are short, typically 7 to 30 days, so conversion depends on posting close to the moment of intent. The programs below all accept social and short-form video traffic.
- H&Mup to 7%14 days$65
- Halaraup to €8.2930 daysNot published
- J.Crew5%7 days$145
- Karen Millenup to 7%30 days$150
- Lands' Endup to 6%30 days$120
- Levi's8%30 days$110
- Macy'sup to 4%10 days$130
- Madewell6%14 days$130
- Mango7%30 days$95
- Marks & Spencerup to €4.4230 days€50
- Meshkiup to €13.9930 daysNot published
Showing 11 of 46 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 46 programs06FAQ
Common questions
Something else? Contact the partnerships team.
How much does the Levi's affiliate program pay?
The Levi's affiliate program pays 8% per sale. Average order value on the program is $110, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the Levi's affiliate program?
The Levi's program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Levi's affiliate program?
You can join the Levi's affiliate program through LinkApprove without applying to Levi's directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Levi's product page immediately.
Which countries does the Levi's affiliate program accept?
The Levi's program accepts traffic from US, UK, EU, CA. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
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Promote Levi's from today
Join LinkApprove free and generate your first tracked Levi's link once approved. No separate application, and no advertiser approval queue.