KiwiCo Affiliate Program

The KiwiCo affiliate program pays a flat $15 bounty per new subscription with a 30-day cookie window, and is available to LinkApprove creators and publishers in the US and Canada without a separate application.

Last reviewed by the LinkApprove partnerships team

Cookie window in contextJoint longest

30days to convert

7d shortest30d longest

Nothing in baby & kids runs a longer window, 7 of the 8 programs we list share this 30-day window, against a 30-day median. A click has 30 days to convert before attribution closes.

01Overview

About the KiwiCo affiliate program

KiwiCo ships monthly hands-on STEM and art projects, with separate crate lines spanning toddlers through teenagers. The age range is unusually wide for a single advertiser, which lets a creator recommend it repeatedly as their audience's children grow rather than once.

Demand concentrates hard around the back-to-school period and Q4 gifting, and the projects themselves photograph and film well. Content showing a completed project converts better than describing the subscription, because the output is the proof.

From the LinkApprove network
KiwiCo shows the clearest back-to-school spike of any program in the LinkApprove network's baby and kids category, and project-completion content converts better than subscription explainers.

02Conversion

Why KiwiCo converts

  • Crate lines span toddler to teen, so one advertiser serves the whole audience
  • Completed projects are visually demonstrable and suit short-form video
  • Screen-free positioning appeals directly to a common parental concern
  • Back-to-school and Q4 both produce concentrated demand windows

03Audience fit

Which creators this suits

  • Parenting and homeschool creators
  • STEM education and activity content
  • Gift-guide publishers working the Q4 window

04Getting started

How to join the KiwiCo affiliate program

  1. 1Create a free LinkApprove partner account and submit your content channels for review.
  2. 2Once approved, usually within two business days, open the program directory and find KiwiCo.
  3. 3Generate a deep link to any KiwiCo product page, adding sub-IDs for the platform or campaign you are publishing to.
  4. 4Publish, then track clicks and validated commission in one balance alongside every other program you run.

Because LinkApprove already holds the upstream approval, you do not submit a separate application to KiwiCo.

05Attribution

When you get paid on this program

How a commission is attributed and paidA click starts a 30-day cookie window. A purchase inside that window is attributed to you. The advertiser then validates the sale over a hold period of 30-60 days before it is released in the next payout run.COOKIE WINDOW · 30DHOLD · 30-60 DAYSClickday 0Purchasewithin 30 daysValidatedadvertiser confirmsPaidnext payout run

Full thresholds, rails and schedules are on the payouts page.

06FAQ

Common questions

How much does the KiwiCo affiliate program pay?

The KiwiCo affiliate program pays $15 per subscription (flat bounty on a new crate subscription). Average order value on the program is $60, so commission per conversion is calculated against that basket rather than a single item price.

What is the cookie duration for the KiwiCo affiliate program?

The KiwiCo program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.

How do I join the KiwiCo affiliate program?

You can join the KiwiCo affiliate program through LinkApprove without applying to KiwiCo directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any KiwiCo product page immediately.

Which countries does the KiwiCo affiliate program accept?

The KiwiCo program accepts traffic from US, CA. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.

Baby & kids

How KiwiCo compares in its category

Baby and kids is the most predictable vertical on LinkApprove because the buying cycle is driven by age rather than by season or trend. A parent who converts on a newborn product is a live prospect for a different product every few months, and gifting from grandparents and friends adds a second buyer to every household. Cookie windows run long here, nursery purchases are researched heavily before checkout.

Commission and cookie figures are indicative and set by the advertiser.
ProgramCommissionCookieAvg. order
BugabooUp to 6% per sale30 days$820
Carter's4% per sale7 days$65
HatchUp to 8% per sale30 days$140
KiwiCo (this program)$15 per subscription30 days$60
Lovevery$20 per subscription30 days$120
Melissa & Doug6% per sale30 days$55
NunaUp to 5% per sale30 days$610
UPPAbaby5% per sale30 days$550

Creators and publishers

Promote KiwiCo and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.

Advertisers

Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.

Promote KiwiCo from today

Join LinkApprove free and generate your first tracked KiwiCo link once approved. No separate application, and no advertiser approval queue.