The Company Store Affiliate Program
The Company Store affiliate program pays up to 6% per sale on a 30-day cookie window, across bedding, bath and down products.
- Free to join
- No separate The Company Store application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the The Company Store affiliate program
The Company Store specialises in down bedding and bath textiles, and its down products carry a level of specification detail unusual for the category, fill power, baffle construction, sourcing certification. That detail gives creators genuine comparison material in a market where most competitors offer only thread counts.
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Demand is strongly seasonal, peaking as temperatures drop, which makes content planning straightforward. Bedding is also bought in coordinated sets, so baskets typically contain several items rather than one, lifting realised commission above the individual product price.
Coordinated set purchasing here lifts baskets above the single-item price, and the down specification detail gives creators comparison material most bedding competitors cannot match.
Program fit score
Weighted against 33 home & living programs
2.3/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 0.85 |
| Cookie window | 25% | 0.81 |
| Average order value | 20% | 0.36 |
| Region breadth | 15% | 0.27 |
Cookie window
Same as the category median
30days
Most home & living programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 33 programs in home & living; the range is 5–90 days.
02Conversion
Why The Company Store converts
- Down specification detail gives creators genuine comparison material
- Coordinated sets mean multi-item baskets rather than single purchases
- Predictable seasonal peaks make content planning straightforward
- A 30-day window is generous for the price point
03Audience fit
Which creators this suits
- Home and bedroom styling creators
- Publishers producing seasonal comfort and winter-prep content
- US channels, given the shipping footprint
04Getting started
How to join the The Company Store affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find The Company Store in the program directory.
- 3Generate a deep link to any The Company Store product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to The Company Store.
Create a free account05Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 30 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Home & living
How The Company Store compares in its category
Home has the highest average order values in the directory and the longest consideration cycles, so cookie windows of 14 to 30 days matter more here than anywhere else. Room tours, restyling content and before-and-after formats convert disproportionately well.
- Purple5%14 days$1,150
- Ruggableup to 8%30 days$285
- Saatva$7530 days$1,900
- Serena & Lilyup to 6%30 days$540
- Solo Stove6%30 days$260
- Tempur-Pedicup to 5%30 days$2,100
- The Company Storeup to 6%30 days$185
- VEVORup to 4.9%30 days€190
- Wayfairup to 7%7 days$260
- West Elm4%30 days$320
- Williams Sonomaup to 5%30 days$260
Showing 11 of 33 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 33 programs06FAQ
Common questions
Something else? Contact the partnerships team.
How much does the The Company Store affiliate program pay?
The The Company Store affiliate program pays up to 6% per sale. Average order value on the program is $185, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the The Company Store affiliate program?
The The Company Store program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the The Company Store affiliate program?
You can join the The Company Store affiliate program through LinkApprove without applying to The Company Store directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any The Company Store product page immediately.
Which countries does the The Company Store affiliate program accept?
The The Company Store program accepts traffic from US. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote The Company Store and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote The Company Store from today
Join LinkApprove free and generate your first tracked The Company Store link once approved. No separate application, and no advertiser approval queue.