The Company Store Affiliate Program
The Company Store affiliate program pays up to 6% per sale on a 30-day cookie window, across bedding, bath and down products.
Last reviewed by the LinkApprove partnerships team
30days to convert
In line with the 30-day median in home & living, so timing is neither an advantage nor a constraint here relative to the category.
Program fit score
1.9/5
- Commission per conversion
- 40%
- Cookie window
- 25%
- Average order value
- 20%
- Region breadth
- 15%
Computed from this program’s own terms against 26 programs in its category. How this is calculated
01Overview
About the The Company Store affiliate program
The Company Store specialises in down bedding and bath textiles, and its down products carry a level of specification detail unusual for the category, fill power, baffle construction, sourcing certification. That detail gives creators genuine comparison material in a market where most competitors offer only thread counts.
Demand is strongly seasonal, peaking as temperatures drop, which makes content planning straightforward. Bedding is also bought in coordinated sets, so baskets typically contain several items rather than one, lifting realised commission above the individual product price.
Coordinated set purchasing here lifts baskets above the single-item price, and the down specification detail gives creators comparison material most bedding competitors cannot match.
02Conversion
Why The Company Store converts
- Down specification detail gives creators genuine comparison material
- Coordinated sets mean multi-item baskets rather than single purchases
- Predictable seasonal peaks make content planning straightforward
- A 30-day window is generous for the price point
03Audience fit
Which creators this suits
- Home and bedroom styling creators
- Publishers producing seasonal comfort and winter-prep content
- US channels, given the shipping footprint
04Getting started
How to join the The Company Store affiliate program
- 1Create a free LinkApprove partner account and submit your content channels for review.
- 2Once approved, usually within two business days, open the program directory and find The Company Store.
- 3Generate a deep link to any The Company Store product page, adding sub-IDs for the platform or campaign you are publishing to.
- 4Publish, then track clicks and validated commission in one balance alongside every other program you run.
Because LinkApprove already holds the upstream approval, you do not submit a separate application to The Company Store.
05Attribution
When you get paid on this program
Full thresholds, rails and schedules are on the payouts page.
06FAQ
Common questions
How much does the The Company Store affiliate program pay?
The The Company Store affiliate program pays Up to 6% per sale. Average order value on the program is $185, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the The Company Store affiliate program?
The The Company Store program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the The Company Store affiliate program?
You can join the The Company Store affiliate program through LinkApprove without applying to The Company Store directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any The Company Store product page immediately.
Which countries does the The Company Store affiliate program accept?
The The Company Store program accepts traffic from US. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Home & living
How The Company Store compares in its category
Home has the highest average order values in the directory and the longest consideration cycles, so cookie windows of 14 to 30 days matter more here than anywhere else. Room tours, restyling content and before-and-after formats convert disproportionately well.
| Program | Commission | Cookie | Avg. order |
|---|---|---|---|
| Article | Up to 5% per sale | 30 days | $1,200 |
| Boll & Branch | Up to 8% per sale | 30 days | $280 |
| Brooklinen | Up to 10% per sale | 30 days | $195 |
| Burrow | 6% per sale | 30 days | $1,450 |
| Casper | $60 per sale | 30 days | $1,050 |
| CB2 | 5% per sale | 14 days | $250 |
| Crate & Barrel | 3% per sale | 14 days | $290 |
| Design Within Reach | Up to 5% per sale | 30 days | $960 |
| Floyd | 7% per sale | 45 days | $890 |
| Helix Sleep | Up to 7% per sale | 30 days | $1,250 |
| Herman Miller | Up to 5% per sale | 30 days | $1,180 |
| IKEA | 3% per sale | 30 days | $180 |
| Lulu and Georgia | Up to 7% per sale | 30 days | $420 |
| Nectar Sleep | Up to 6% per sale | 30 days | $980 |
| Parachute | 8% per sale | 30 days | $185 |
| Pottery Barn | 3% per sale | 7 days | $340 |
| Purple | 5% per sale | 14 days | $1,150 |
| Ruggable | Up to 8% per sale | 30 days | $285 |
| Saatva | $75 per sale | 30 days | $1,900 |
| Serena & Lily | Up to 6% per sale | 30 days | $540 |
| Solo Stove | 6% per sale | 30 days | $260 |
| Tempur-Pedic | Up to 5% per sale | 30 days | $2,100 |
| The Company Store (this program) | Up to 6% per sale | 30 days | $185 |
| Wayfair | Up to 7% per sale | 7 days | $260 |
| West Elm | 4% per sale | 30 days | $320 |
| Williams Sonoma | Up to 5% per sale | 30 days | $260 |
Related programs
Programs partners often run alongside this one
Creators and publishers
Promote The Company Store and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote The Company Store from today
Join LinkApprove free and generate your first tracked The Company Store link once approved. No separate application, and no advertiser approval queue.