Naked Wines Affiliate Program
The Naked Wines affiliate program pays a flat $40 per new customer on a 30-day cookie window, funding independent winemakers directly.
Last reviewed by the LinkApprove partnerships team
30days to convert
In line with the 30-day median in food & beverage, so timing is neither an advantage nor a constraint here relative to the category.
Program fit score
4.1/5
- Commission per conversion
- 40%
- Cookie window
- 25%
- Average order value
- 20%
- Region breadth
- 15%
Computed from this program’s own terms against 18 programs in its category. How this is calculated
01Overview
About the Naked Wines affiliate program
Naked Wines funds independent winemakers directly and sells their wine to members, which gives the brand a genuine story rather than a marketing position. That story converts a values-led audience and gives creators material beyond tasting notes.
The bounty is among the largest in the food category, reflecting the value of a wine customer who orders repeatedly. Age verification applies, and the program is only appropriate for creators whose audience is verifiably adult, alcohol content carries platform restrictions that vary by channel and market.
This carries one of the largest bounties in the food category, funded by how often wine customers reorder. Alcohol content restrictions vary by platform and market, so check before committing content.
02Conversion
Why Naked Wines converts
- Among the largest flat bounties in the food and beverage category
- A genuine winemaker funding model gives creators material beyond tasting notes
- Wine customers reorder frequently, which justifies the bounty size
- A 30-day window covers a considered first-case decision
03Audience fit
Which creators this suits
- Wine and drinks creators with verifiably adult audiences
- Food and entertaining publishers
- Channels operating on platforms where alcohol content is permitted
04Getting started
How to join the Naked Wines affiliate program
- 1Create a free LinkApprove partner account and submit your content channels for review.
- 2Once approved, usually within two business days, open the program directory and find Naked Wines.
- 3Generate a deep link to any Naked Wines product page, adding sub-IDs for the platform or campaign you are publishing to.
- 4Publish, then track clicks and validated commission in one balance alongside every other program you run.
Because LinkApprove already holds the upstream approval, you do not submit a separate application to Naked Wines.
05Attribution
When you get paid on this program
Full thresholds, rails and schedules are on the payouts page.
06FAQ
Common questions
How much does the Naked Wines affiliate program pay?
The Naked Wines affiliate program pays $40 per new customer (flat bounty on a first case order). Average order value on the program is $110, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the Naked Wines affiliate program?
The Naked Wines program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Naked Wines affiliate program?
You can join the Naked Wines affiliate program through LinkApprove without applying to Naked Wines directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Naked Wines product page immediately.
Which countries does the Naked Wines affiliate program accept?
The Naked Wines program accepts traffic from UK, US, AU. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Food & beverage
How Naked Wines compares in its category
Food and beverage programs are dominated by first-order acquisition bounties rather than percentage commission, which suits creators with high reach and a low-friction call to action. Payouts are flat per new customer and validate quickly.
| Program | Commission | Cookie | Avg. order |
|---|---|---|---|
| Atlas Coffee Club | $14 per subscription | 30 days | $45 |
| Blue Apron | $12 per subscription | 30 days | $60 |
| Blue Bottle Coffee | Up to 10% per sale | 30 days | $52 |
| ButcherBox | $25 per new subscriber | 30 days | $145 |
| Factor | $35 per new subscriber | 30 days | $150 |
| Gousto | $28 per new subscriber | 30 days | $45 |
| Green Chef | $35 per new subscriber | 30 days | $70 |
| HelloFresh | $20 per new subscriber | 30 days | n/a, bounty model |
| Home Chef | $12 per new subscriber | 14 days | $95 |
| Instacart | $10 per new customer | 7 days | $85 |
| Misfits Market | $10 per order | 30 days | $55 |
| Naked Wines (this program) | $40 per new customer | 30 days | $110 |
| Nespresso | 6% per sale | 45 days | $130 |
| Omaha Steaks | Up to 7% per sale | 30 days | $165 |
| Purple Carrot | $25 per new subscriber | 30 days | $68 |
| Sunbasket | $30 per new subscriber | 30 days | $78 |
| Thrive Market | $15 per membership | 30 days | $90 |
| Trade Coffee | $20 per new subscriber | 30 days | $40 |
Related programs
Programs partners often run alongside this one
Creators and publishers
Promote Naked Wines and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote Naked Wines from today
Join LinkApprove free and generate your first tracked Naked Wines link once approved. No separate application, and no advertiser approval queue.