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Lufthansa Affiliate Program

The Lufthansa affiliate program pays up to €35.33 per booking on a 14-day cookie window for flights booked direct with Germany's flag carrier.

  • Free to join
  • No separate Lufthansa application
  • Decision usually within 2 business days

Last reviewed by the LinkApprove partnerships team

01Overview

About the Lufthansa affiliate program

Lufthansa is Germany's flag carrier and the largest airline in the Lufthansa Group, which also includes SWISS, Austrian Airlines and Brussels Airlines. From its hubs in Frankfurt and Munich it flies to destinations across Europe and long-haul routes worldwide, and it is a founding member of the Star Alliance.

Read more

Flights are high-value purchases with a payout that rises with the fare, so long-haul and premium cabin content earns the most. The 14-day cookie is short for travel, which suits content around specific routes, fare sales and cabin reviews more than general destination inspiration.

From the LinkApprove network
Searches for the Lufthansa program jumped from around 40 a month to about 880 by September 2026, the largest rise among travel programs on LinkApprove, so now is an early moment to publish.

Program fit score

Weighted against 27 travel programs

2.6/ 5

FactorWeightPoints
Commission per conversion40%1.69
Cookie window25%0.35
Average order value20%0.26
Region breadth15%0.27
How this score is calculated

Cookie window

16 days shorter than the median

14days

Shorter than most travel programs, so content works best close to the moment of purchase. Dots are the 27 programs in travel; the range is 7–31 days.

02Conversion

Why Lufthansa converts

  • A trusted European flag carrier with a large route network
  • Long-haul fares mean meaningful payouts per booking
  • Star Alliance and Miles & More appeal to frequent flyers
  • Business class reviews attract high-intent travellers

03Audience fit

Which creators this suits

  • European travel creators
  • Business travel and premium cabin reviewers
  • Points and miles channels

04Search demand

When creators look for the Lufthansa program

Monthly searches

“lufthansa affiliate program”, Oct 2025 to Sep 2026

146avg / month

Searches for the Lufthansa affiliate program peak in September at about 880 a month and are lowest in November at about 20. Creators who apply and publish a few weeks before the peak are ready when interest is highest.

Estimated monthly Google searches, from LinkApprove keyword research (October 2026).

05Getting started

How to join the Lufthansa affiliate program

  1. 1Create a free account on LinkApprove and submit your content channels for review.
  2. 2Get approved, usually within two business days, then find Lufthansa in the program directory.
  3. 3Generate a deep link to any Lufthansa product page, adding sub-IDs for the platform or campaign.
  4. 4Publish and track clicks and validated commission in one balance alongside every other program you run.

LinkApprove already holds the upstream approval, so you don’t submit a separate application to Lufthansa.

06Program rules

What earns commission on Lufthansa, and what doesn’t

  • Commission is paid on completed or confirmed bookings; cancelled bookings are reversed
  • No bidding on the brand's name or trademarks in paid search ads
  • No cashback, reward-points or incentivised traffic; coupon codes only where the advertiser has published them
  • Short 14-day cookie: bookings after 14 days are not credited

Travel

How Lufthansa compares in its category

Travel commissions are validated on completed stay rather than booking, which means longer hold periods, 60 to 90 days is normal. In exchange, the vertical has the longest cookie windows in the directory and very high order values.

Showing 11 of 27 programs. Commission and cookie figures are indicative and set by the advertiser.

Compare all 27 programs

08FAQ

Common questions

Something else? Contact the partnerships team.

How much does the Lufthansa affiliate program pay?

The Lufthansa affiliate program pays up to €35.33 per booking (paid per booking on lufthansa.com, up to €35.33 depending on the fare).

What is the cookie duration for the Lufthansa affiliate program?

The Lufthansa program has a 14-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.

How do I join the Lufthansa affiliate program?

You can join the Lufthansa affiliate program through LinkApprove without applying to Lufthansa directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Lufthansa product page immediately.

Which countries does the Lufthansa affiliate program accept?

The Lufthansa program accepts traffic from Worldwide. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.

Which Lufthansa content converts best?

Business class reviews, Star Alliance and Miles & More guides, and long-haul route content, because higher fares pay the most.

Is interest in the Lufthansa program growing?

Yes. Searches rose from around 40 a month for most of the year to about 880 in September 2026.

Does the program cover other Lufthansa Group airlines?

The listing covers bookings on lufthansa.com, which also sells many SWISS, Austrian and Brussels Airlines connections.

Related programs

Programs partners often run alongside this one

For creators

Creators and publishers

Promote Lufthansa and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.

  • Free to join
  • From 1,000 followers
  • One payout

For brands

Advertisers

Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.

Promote Lufthansa from today

Join LinkApprove free and generate your first tracked Lufthansa link once approved. No separate application, and no advertiser approval queue.