Burrow Affiliate Program
The Burrow affiliate program pays 6% per sale with a 30-day cookie window, and is available to LinkApprove creators and publishers in the US without a separate application.
- Free to join
- No separate Burrow application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the Burrow affiliate program
Burrow built its business on modular sofas that ship in boxes one person can carry up a stairwell and assemble without tools. The audience is renters and recent movers, and in practice it is the stain-resistant, pet-friendly fabric options and the ability to add a seat later that close the sale rather than the design language.
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High order values cut both ways. One sofa can be worth more than a month of decor commissions, but conversions are infrequent, plenty of shoppers research well past the 30-day cookie, and Burrow's own promotional calendar trains buyers to wait for the next sale. Furniture returns are costly for the brand, and reversals on large orders do happen.
Burrow runs on the longest research cycle of any furniture program in the LinkApprove network, swatch and side-by-side comparison content outperforms straight product features, and one converted sale can be worth more than a month of low-ticket decor commissions.
Program fit score
Weighted against 33 home & living programs
3.9/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 1.90 |
| Cookie window | 25% | 0.81 |
| Average order value | 20% | 0.95 |
| Region breadth | 15% | 0.27 |
Cookie window
Same as the category median
30days
Most home & living programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 33 programs in home & living; the range is 5–90 days.
02Conversion
Why Burrow converts
- Free swatch ordering gives creators a low-friction call to action that still starts the attribution clock
- Modularity is a concrete, demonstrable benefit, buyers understand adding a seat when they move
- Pet and stain resistance answers the single biggest objection in the sofa category
- Tool-free assembly is a filmable moment rather than a claim, which suits video creators better than a spec sheet does
03Audience fit
Which creators this suits
- Apartment tour and moving-day creators
- Pet-owner home content where durability is the hook
- Long-form furniture comparison and review publishers
04Getting started
How to join the Burrow affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find Burrow in the program directory.
- 3Generate a deep link to any Burrow product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to Burrow.
Create a free account05Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 30 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Home & living
How Burrow compares in its category
Home has the highest average order values in the directory and the longest consideration cycles, so cookie windows of 14 to 30 days matter more here than anywhere else. Room tours, restyling content and before-and-after formats convert disproportionately well.
- Articleup to 5%30 days$1,200
- Boll & Branchup to 8%30 days$280
- Breville≈ 2.2%30 days€286
- Brooklinenup to 10%30 days$195
- Burrow6%30 days$1,450
- Casper$6030 days$1,050
- Castleryup to €53.2330 daysNot published
- CB25%14 days$250
- Crate & Barrel3%14 days$290
- Cricut≈ 1.9%5 days€101
- Design Within Reachup to 5%30 days$960
Showing 11 of 33 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 33 programs06FAQ
Common questions
Something else? Contact the partnerships team.
How much does the Burrow affiliate program pay?
The Burrow affiliate program pays 6% per sale (commission is calculated after discounts and excludes shipping). Average order value on the program is $1,450, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the Burrow affiliate program?
The Burrow program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Burrow affiliate program?
You can join the Burrow affiliate program through LinkApprove without applying to Burrow directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Burrow product page immediately.
Which countries does the Burrow affiliate program accept?
The Burrow program accepts traffic from US. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote Burrow and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote Burrow from today
Join LinkApprove free and generate your first tracked Burrow link once approved. No separate application, and no advertiser approval queue.