Boll & Branch Affiliate Program
The Boll & Branch affiliate program pays up to 8% per sale on a 30-day cookie window, on organic cotton bedding at a premium price point.
Last reviewed by the LinkApprove partnerships team
30days to convert
In line with the 30-day median in home & living, so timing is neither an advantage nor a constraint here relative to the category.
Program fit score
2.8/5
- Commission per conversion
- 40%
- Cookie window
- 25%
- Average order value
- 20%
- Region breadth
- 15%
Computed from this program’s own terms against 26 programs in its category. How this is calculated
01Overview
About the Boll & Branch affiliate program
Boll & Branch sells organic cotton bedding with a traceable supply chain, and the traceability is the differentiator in a category where almost every competitor claims quality. Verifiable sourcing gives creators something concrete to write about rather than adjectives, and it converts a values-led audience that will pay a premium for it.
Bedding also sits in an unusual position between consumable and durable: customers replace sheets more often than furniture but far less often than clothing, and they buy in sets. The rate sits above the home category norm, and set purchasing lifts the basket above what a single item suggests.
The rate here sits above the home category norm, and set purchasing pushes baskets above single-item prices. Traceable sourcing gives creators verifiable claims where competitors offer only adjectives.
02Conversion
Why Boll & Branch converts
- A rate above the home category norm on a premium basket
- Traceable sourcing gives creators verifiable material rather than quality adjectives
- Bedding is bought in sets, which lifts baskets above single-item prices
- Strong gifting demand around weddings and housewarming
03Audience fit
Which creators this suits
- Home and bedroom styling creators
- Sustainability-focused lifestyle channels
- Publishers covering wedding registry and housewarming gifting
04Getting started
How to join the Boll & Branch affiliate program
- 1Create a free LinkApprove partner account and submit your content channels for review.
- 2Once approved, usually within two business days, open the program directory and find Boll & Branch.
- 3Generate a deep link to any Boll & Branch product page, adding sub-IDs for the platform or campaign you are publishing to.
- 4Publish, then track clicks and validated commission in one balance alongside every other program you run.
Because LinkApprove already holds the upstream approval, you do not submit a separate application to Boll & Branch.
05Attribution
When you get paid on this program
Full thresholds, rails and schedules are on the payouts page.
06FAQ
Common questions
How much does the Boll & Branch affiliate program pay?
The Boll & Branch affiliate program pays Up to 8% per sale. Average order value on the program is $280, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the Boll & Branch affiliate program?
The Boll & Branch program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the Boll & Branch affiliate program?
You can join the Boll & Branch affiliate program through LinkApprove without applying to Boll & Branch directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any Boll & Branch product page immediately.
Which countries does the Boll & Branch affiliate program accept?
The Boll & Branch program accepts traffic from US, CA. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Home & living
How Boll & Branch compares in its category
Home has the highest average order values in the directory and the longest consideration cycles, so cookie windows of 14 to 30 days matter more here than anywhere else. Room tours, restyling content and before-and-after formats convert disproportionately well.
| Program | Commission | Cookie | Avg. order |
|---|---|---|---|
| Article | Up to 5% per sale | 30 days | $1,200 |
| Boll & Branch (this program) | Up to 8% per sale | 30 days | $280 |
| Brooklinen | Up to 10% per sale | 30 days | $195 |
| Burrow | 6% per sale | 30 days | $1,450 |
| Casper | $60 per sale | 30 days | $1,050 |
| CB2 | 5% per sale | 14 days | $250 |
| Crate & Barrel | 3% per sale | 14 days | $290 |
| Design Within Reach | Up to 5% per sale | 30 days | $960 |
| Floyd | 7% per sale | 45 days | $890 |
| Helix Sleep | Up to 7% per sale | 30 days | $1,250 |
| Herman Miller | Up to 5% per sale | 30 days | $1,180 |
| IKEA | 3% per sale | 30 days | $180 |
| Lulu and Georgia | Up to 7% per sale | 30 days | $420 |
| Nectar Sleep | Up to 6% per sale | 30 days | $980 |
| Parachute | 8% per sale | 30 days | $185 |
| Pottery Barn | 3% per sale | 7 days | $340 |
| Purple | 5% per sale | 14 days | $1,150 |
| Ruggable | Up to 8% per sale | 30 days | $285 |
| Saatva | $75 per sale | 30 days | $1,900 |
| Serena & Lily | Up to 6% per sale | 30 days | $540 |
| Solo Stove | 6% per sale | 30 days | $260 |
| Tempur-Pedic | Up to 5% per sale | 30 days | $2,100 |
| The Company Store | Up to 6% per sale | 30 days | $185 |
| Wayfair | Up to 7% per sale | 7 days | $260 |
| West Elm | 4% per sale | 30 days | $320 |
| Williams Sonoma | Up to 5% per sale | 30 days | $260 |
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Advertisers
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Promote Boll & Branch from today
Join LinkApprove free and generate your first tracked Boll & Branch link once approved. No separate application, and no advertiser approval queue.