CB2 Affiliate Program
The CB2 affiliate program pays 5% per sale with a 14-day cookie window, and is available to LinkApprove creators and publishers in the US and Canada without a separate application.
- Free to join
- No separate CB2 application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the CB2 affiliate program
CB2 is Crate & Barrel's contemporary line, built for apartment dwellers and younger buyers who want modern silhouettes, brass, marble, boucle, low-profile sofas, sculptural lighting, at prices well under the design-district alternatives. Scale-appropriate pieces for genuinely small rooms are the reason most people find it in the first place.
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It is a narrower proposition than its parent brand. The catalog is smaller, the aesthetic is specific enough that a general home audience will scroll past, and oversized delivery surcharges on furniture cause visible drop-off at checkout. The 14-day window also overlaps awkwardly with Crate & Barrel traffic when a creator promotes both in the same piece.
CB2 has the smallest audience of the Crate & Barrel family programs in our network but the best repeat behavior, renters who buy one accent piece tend to return, which is why a consistent apartment-styling angle outperforms one-off viral posts here.
Program fit score
Weighted against 33 home & living programs
2.1/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 0.90 |
| Cookie window | 25% | 0.38 |
| Average order value | 20% | 0.45 |
| Region breadth | 15% | 0.39 |
Cookie window
16 days shorter than the median
14days
Shorter than most home & living programs, so content works best close to the moment of purchase. Dots are the 33 programs in home & living; the range is 5–90 days.
02Conversion
Why CB2 converts
- Lighting, mirrors, and accent furniture hit the sweet spot where a design-led shopper buys on first visit
- The look is distinctive and instantly recognizable in photos, which makes visual content do the selling
- Apartment-scale dimensions solve a real problem that budget retailers ignore
- Frequent new drops give creators a genuine reason to revisit the brand rather than recycling one roundup
03Audience fit
Which creators this suits
- Modern and minimalist interior design accounts
- Rental and small-apartment styling creators
- Design-forward Pinterest and Instagram publishers
04Getting started
How to join the CB2 affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find CB2 in the program directory.
- 3Generate a deep link to any CB2 product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to CB2.
Create a free account05Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 14 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Home & living
How CB2 compares in its category
Home has the highest average order values in the directory and the longest consideration cycles, so cookie windows of 14 to 30 days matter more here than anywhere else. Room tours, restyling content and before-and-after formats convert disproportionately well.
- Breville≈ 2.2%30 days€286
- Brooklinenup to 10%30 days$195
- Burrow6%30 days$1,450
- Casper$6030 days$1,050
- Castleryup to €53.2330 daysNot published
- CB25%14 days$250
- Crate & Barrel3%14 days$290
- Cricut≈ 1.9%5 days€101
- Design Within Reachup to 5%30 days$960
- Eight Sleepup to €5.7190 daysNot published
- Floyd7%45 days$890
Showing 11 of 33 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 33 programs06FAQ
Common questions
Something else? Contact the partnerships team.
How much does the CB2 affiliate program pay?
The CB2 affiliate program pays 5% per sale (oversized delivery surcharges are excluded from the commissionable order value). Average order value on the program is $250, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the CB2 affiliate program?
The CB2 program has a 14-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the CB2 affiliate program?
You can join the CB2 affiliate program through LinkApprove without applying to CB2 directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any CB2 product page immediately.
Which countries does the CB2 affiliate program accept?
The CB2 program accepts traffic from US, CA. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote CB2 and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote CB2 from today
Join LinkApprove free and generate your first tracked CB2 link once approved. No separate application, and no advertiser approval queue.