NordVPN Affiliate Program
The NordVPN affiliate program pays about 29% per sale on a 30-day cookie window, with average orders through LinkApprove of around €23 on VPN subscriptions.
- Free to join
- No separate NordVPN application
- Decision usually within 2 business days
Last reviewed by the LinkApprove partnerships team
01Overview
About the NordVPN affiliate program
NordVPN is one of the best known VPN services, used to secure internet connections on public Wi-Fi, protect privacy and access content while travelling. Its subscriptions also bundle threat protection, a password manager and encrypted storage on higher plans.
Read more
VPNs are one of the highest-paying categories for creators because the commission is a large share of the subscription, and almost every tech, travel and privacy audience is a potential customer. Orders through LinkApprove confirm within about a day and are very rarely cancelled.
NordVPN pays about 29% on orders through LinkApprove with almost no cancellations, one of the highest effective rates among software programs on the network.
Program fit score
Weighted against 25 software & creator tools programs
3.1/ 5
| Factor | Weight | Points |
|---|---|---|
| Commission per conversion | 40% | 1.07 |
| Cookie window | 25% | 0.60 |
| Average order value | 20% | 0.90 |
| Region breadth | 15% | 0.51 |
Cookie window
Same as the category median
30days
Most software & creator tools programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 25 programs in software & creator tools; the range is 1–120 days.
02Rates by store
NordVPN commission by country store
| Store | Ships to | Commission |
|---|---|---|
| NordVPN (global)Worldwide | Worldwide | Up to €20.54 per saleAbout 29% on an average order of around €23 |
| NordVPN AustraliaAustralia | Australia | 22.4% per sale |
| NordVPN SwedenSweden | Sweden | 22.4% per sale |
03Conversion
Why NordVPN converts
- A large share of each subscription goes to the creator
- Relevant to almost any tech, travel or privacy audience
- Frequent deals on long plans make the decision easy
- Very few cancellations after purchase
04Audience fit
Which creators this suits
- Tech and privacy creators
- Travel and digital nomad channels
- Gaming and streaming audiences
05Search demand
When creators look for the NordVPN program
Monthly searches
“nordvpn affiliate program”, Oct 2025 to Sep 2026
1,390avg / month
Searches for the NordVPN affiliate program peak in January at about 1,600 a month and are lowest in September at about 880. Creators who apply and publish a few weeks before the peak are ready when interest is highest.
Estimated monthly Google searches, from LinkApprove keyword research (October 2026).
06Getting started
How to join the NordVPN affiliate program
- 1Create a free account on LinkApprove and submit your content channels for review.
- 2Get approved, usually within two business days, then find NordVPN in the program directory.
- 3Generate a deep link to any NordVPN product page, adding sub-IDs for the platform or campaign.
- 4Publish and track clicks and validated commission in one balance alongside every other program you run.
LinkApprove already holds the upstream approval, so you don’t submit a separate application to NordVPN.
Create a free account07Attribution
When you get paid on this program
- ClickDay 0
- PurchaseWithin 30 days · cookie
- ValidatedAdvertiser confirms · 30–60 day hold
- PaidNext payout run
- Minimum (wallets)
- $100
- Minimum (wire)
- $1,000
- Schedule
- Monthly → daily
EPC isn't published yet: our sample on this program is too small to mean anything. Full thresholds, rails and schedules are on the payouts page.
Software & creator tools
How NordVPN compares in its category
Software pays differently from retail. Many programs pay a fixed bounty or a share of the first payment on each new signup, so a single referral can be worth more than dozens of shop orders. Buyers compare tools carefully and often start on a free trial, which makes tutorials, honest comparisons and "how I use it" content the formats that convert. The programs below cover the tools creators and small businesses actually run on.
- GoDaddyup to 10%45 daysNot published
- Grammarlyup to 10%30 daysNot published
- Hostingerup to €41.4830 days€40
- ManyChatup to 24.5%120 daysNot published
- Namecheapup to 10%30 daysNot published
- NordVPN≈ 29%30 days€23
- Notionup to €50.0090 days€32
- Semrushup to €99.25120 daysNot published
- Shopifyup to €49.4690 daysNot published
- Skillshareup to €15.4130 daysNot published
- Squarespaceup to €9.7945 days€24
Showing 11 of 25 programs. Commission and cookie figures are indicative and set by the advertiser.
Compare all 25 programs08FAQ
Common questions
Something else? Contact the partnerships team.
How much does the NordVPN affiliate program pay?
The NordVPN affiliate program pays about 29% per sale (paid per new subscription, up to €20.54 and estimated from LinkApprove's average commission and order value. The Australian and Swedish listings pay 22.4% per sale). Average order value on the program is €23, so commission per conversion is calculated against that basket rather than a single item price.
What is the cookie duration for the NordVPN affiliate program?
The NordVPN program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.
How do I join the NordVPN affiliate program?
You can join the NordVPN affiliate program through LinkApprove without applying to NordVPN directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any NordVPN product page immediately.
Which countries does the NordVPN affiliate program accept?
The NordVPN program accepts traffic from Worldwide, AU, SE. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.
How much does a NordVPN sale earn?
About 29% on average through LinkApprove, on orders averaging around €23. The Australian and Swedish listings pay 22.4%.
Which audiences buy NordVPN?
Tech, privacy, travel and gaming audiences, plus anyone who works on public Wi-Fi.
When do searches for the NordVPN program peak?
Interest is steady most of the year at around 1,300 to 1,600 a month.
Related programs
Programs partners often run alongside this one
For creators
Creators and publishers
Promote NordVPN and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.
- Free to join
- From 1,000 followers
- One payout
For brands
Advertisers
Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.
Promote NordVPN from today
Join LinkApprove free and generate your first tracked NordVPN link once approved. No separate application, and no advertiser approval queue.