‹ Tech & electronics

HP Affiliate Program

The HP affiliate program pays up to 4% per sale on a 30-day cookie across Spectre, Envy and OMEN machines plus the LaserJet and OfficeJet lines, but ink and toner, the traffic that converts most easily, sit on a reduced tier. Open to LinkApprove creators in the US, UK and EU.

  • Free to join
  • No separate HP application
  • Decision usually within 2 business days

Last reviewed by the LinkApprove partnerships team

01Overview

About the HP affiliate program

HP's catalog splits cleanly for affiliates. Spectre and Envy laptops and the OMEN gaming line carry the order value, while the LaserJet and OfficeJet printer business drives the consistent, unglamorous volume: printers, ink, toner and paper that people genuinely search for and buy without any persuasion at all. Small-business and home-office content performs particularly well here because HP is the safe institutional choice in that segment.

Read more

The catch is that the printer traffic that converts most reliably is also the traffic that pays least. Ink and toner sit on a reduced tier, so a creator who builds an audience around consumables will see high conversion volume and disappointing revenue. Consumer laptops are where the rate actually lives. HP also runs frequent instant-discount events that can suppress the recorded sale value your commission is calculated on, and returns run higher on entry-level laptops than on premium models because buyers at that price point are less certain about what they are getting.

From the LinkApprove network
HP is the clearest example in the LinkApprove network of conversion rate and earnings pulling in opposite directions: printer and ink content converts more often than anything else on the program, while consumer laptop content earns considerably better per click.

Program fit score

Weighted against 31 tech & electronics programs

3.4/ 5

FactorWeightPoints
Commission per conversion40%1.36
Cookie window25%0.82
Average order value20%0.73
Region breadth15%0.51
How this score is calculated

Cookie window

Same as the category median

30days

Most tech & electronics programs give around 30 days, so timing is neither an advantage nor a constraint here. Dots are the 31 programs in tech & electronics; the range is 1–45 days.

02Conversion

Why HP converts

  • Printer and ink searches are pure intent traffic that converts without any convincing
  • OMEN gaming laptops and desktops give creators a credible mid-price alternative to recommend against Alienware
  • Strong small-business and home-office brand trust shortens the decision for readers buying work equipment
  • Broad US, UK and EU storefront coverage means European audiences actually reach a store that serves them

03Audience fit

Which creators this suits

  • Home-office and small-business productivity publishers
  • Budget and mid-range laptop reviewers
  • Printer, scanner and consumables comparison sites

04Getting started

How to join the HP affiliate program

  1. 1Create a free account on LinkApprove and submit your content channels for review.
  2. 2Get approved, usually within two business days, then find HP in the program directory.
  3. 3Generate a deep link to any HP product page, adding sub-IDs for the platform or campaign.
  4. 4Publish and track clicks and validated commission in one balance alongside every other program you run.

LinkApprove already holds the upstream approval, so you don’t submit a separate application to HP.

Tech & electronics

How HP compares in its category

Electronics pays lower percentage commissions than soft goods but compensates with order values in the hundreds. Review, comparison and unboxing content dominates; discount-led traffic performs poorly because most advertisers in this vertical restrict coupon placements.

Showing 11 of 31 programs. Commission and cookie figures are indicative and set by the advertiser.

Compare all 31 programs

06FAQ

Common questions

Something else? Contact the partnerships team.

How much does the HP affiliate program pay?

The HP affiliate program pays up to 4% per sale (printer ink and toner pay at a reduced rate despite the repeat purchase volume). Average order value on the program is $520, so commission per conversion is calculated against that basket rather than a single item price.

What is the cookie duration for the HP affiliate program?

The HP program has a 30-day cookie window. A purchase made after that window has closed is not attributed to you, which is why content timing matters on this program.

How do I join the HP affiliate program?

You can join the HP affiliate program through LinkApprove without applying to HP directly. LinkApprove already holds the upstream approval, so once your LinkApprove partner account is approved you can generate tracked links to any HP product page immediately.

Which countries does the HP affiliate program accept?

The HP program accepts traffic from US, UK, EU. Traffic from outside these regions may not be attributed even when the click is tracked, so check your audience geography before committing content to it.

Related programs

Programs partners often run alongside this one

For creators

Creators and publishers

Promote HP and every other program in the directory from one account, with a single payout. Free to join, from 1,000 followers.

  • Free to join
  • From 1,000 followers
  • One payout

For brands

Advertisers

Recruit vetted creators across the UK, EU and US without managing hundreds of individual partner relationships.

Promote HP from today

Join LinkApprove free and generate your first tracked HP link once approved. No separate application, and no advertiser approval queue.